During lunch, I was looking at the Wikipedia Page on American Airlines. In reading it, I noted the following paragraph:
American Airlines made a surprising move to lower cost and increase profit margins to further fund executive bonuses by turning to Bio-diesel as the new fuel source for all flights both national and international. This shocking news also named the McDonalds Corporation as the sole provider of used fry oil to be used by the ?Environmental Airline?. Academic researchers at Wichita State University indicated that when American Airlines flies their aircrafts over major U.S. cities the smell of fresh McDonalds French fries may persuade people to stop in for a snack. McDonalds stock rose 18% the next day in trading over this analysis. At the time of this announcement Delta Airlines is in talks with Burger King Corporation as not to be undercut in the fuel war.
Huh? Somehow, I think this is not true. Has anyone else heard of this?
