My Aphroisms

userpic=don-martinI thought I would do a post that would collect the aphorisms I live by. What is an aphorism? An Aphorism is a statement of truth or opinion expressed in a concise and witty manner.

  1. Never ascribe to malice what you can to stupidity. Loads of things happen in life that can upset us. Sometimes they are intentional faults, sometimes just stupid or unintentional slights. I tend not to let things upset me unless there is a pervasive malice behind the acts.
  2. 90% of everything is presentation. I’m of the firm belief that many of the problems we run into are created not by what we are saying, but how we are saying it. We often don’t take the time to craft our words correctly, to think about the implications or the way they may hurt or be misinterpreted. Present something right the first time, and you’ll do better. A corollary is that we must sometimes look past the presentation for the underlying meaning.
  3. The best apology is fixing the problem so it doesn’t happen again. We’ve all been the recipients of stupids. We’ve gotten apologies, many of them meaningless. At least for me, the best apology is one that is accompanied by a correction, so that the apology doesn’t need to ever be given again. So (as an example), Office of Personnel Management — I get that you’re sorry that my information got to Chinese hackers, and thank you for the monitoring service. But what are you doing so it doesn’t happen again?
  4. Everyone is an expert at remembering something. I’m horrible with names and faces. Unless I meet you and see you somewhat regularly, I’ll probably take a while to recall your name. But spatial layouts? I’ve got maps in my head going back 50 years. I can remember how rooms were laid out when I was a kid, and what was where. Everyone has their skill.
  5. If you get a web service for free, you’re not the customer, you’re the product. Have you ever wondered how “free” websites make their money? The answer typically is: by selling you. For sites like Facebook and Google, what they sell is two-fold: they sell your eyeballs for advertising, and they sell your demographics to make that advertising smarter. Other sites, like Expedia and Kayak, sell your custom — they are paid commissions by the airlines and the hotels and the rental car companies for steering your business to them. When using a free website, you must decide if the “cost” is worth it to you.

Note: I may come back and edit this post as I realize additional aphorisms. Please feel free to comment with your own aphorisms to live by.

 

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Gettin’ The News You Need

userpic=televisionIt’s Saturday morning. Time to put your feet up and read what laughingly passes for a newspaper these days — which, of course, means we have some media news chum for you:

  • The Dress. The Dress. No, not that dress. Rather, this is a situation where dozens of female meteorologists (what used to be called “weather girls” or even derogatory terms) all have been observed wearing the same dress. The dress, a “Stretch Tunic Pencil Sheath Dress” sold on Amazon for $23, has been seen on at least 50 weather reports across the country. Jennifer Myers, a meteorologist from Dallas, Texas, posted a collage to Reddit showing several of the women sporting the ensemble.  Dress of female meteorologists is restricted: they aren’t allowed to wear “distracting prints,” lace, anything green, short skirts, or cleavage-bearing shirts. Other than the humor of the inadvertent common uniform, a few observations. First, while looking into this story, I happened to click on the Amazon page. Big mistake. Now all the little Amazon ads that pop up everywhere are trying to sell me a dress. Second, with respect to local TV, I do find the dress of the weathercritters to be interesting. I often catch the weather on KTLA at 10pm, and their weathercaster, Vera Jimenez, often picks an unflattering outfit (the problem, by the way, is more the choice of color and the shortness of the skirt). Doesn’t affect the quality of her presentation any, but for some reason it is one of the few times where I comment to my wife on fashion (and it now has me wondering why I’m so petty in this one area). It sounds like TV newscritters are responsible for their on-air wardrobe, as opposed to the studio providing it.
  • This is National Public Radio. Two articles related to NPR and NPR news.  The first relates to demographics: it appears that the NPR audience is significantly aging, and NPR doesn’t know how to turn it around. This is a problem in a number of ways. First, the station funding model is one of subscribers, and subscribers come from pledge breaks, and pledge breaks come from listeners, and if the listeners are greying and dying off — what happens to your funding? Younger audiences do listen to a number of NPR programs, but they do so via direct streaming or podcasts, and thus support the podcast directly, not the station. They are exploring ways to turn this around (including the NPR One app), but so far it hasn’t made a dent. The second article relates to breaking news. Those of us who grew up with newsradio (cough, KNX, cough, KFWB) knew that entire programming days could go out the window when there was breaking news. NPR, on the other hand, doesn’t always take that approach for breaking news. They have a complicated approach to when they can go live, depending on staff, where they are in the “clock”, what they would be interrupting, etc.
  • Los Angeles Times in the News. In yesterday’s news chum, I wrote about the buyouts that have occurred at the LA Times. I fretted about how they are decimating the reporting, and the once great paper was but a shadows of its former self. Yesterday a rumor surfaced about the possible sale of Tribune Publishing and the LA Times. The rumor, from Rupert Murdoch, has been subject to intense analysis and may or may not be true. I, for one, hope that it is. Los Angeles used to be a great newspaper community, from the LA Times to the Herald Examiner to the Valley Green Sheet to the Orange County Register to the VC Star to the San Diego Union Tribune. Now they are all gone, merged together, or otherwise diminished.  It would be nice to see it come back, even a little.

 

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